Maximise Your Retail Space with These 5 Helpful Strategies

Sometimes, retail store owners don’t really need to rent another property or expand their business space to fit their inventory, office or equipment. They only need to maximise the space they have now to avoid additional expense and raise their ROI.

If you’re looking to maximise your business space, here are some recommendations:

Build a mezzanine

Mezzanine floors are great for optimising vertical space in retail stores. They are also highly customisable. Industrial mezzanine systems give your customers enough room to browse your products, increasing your chances of selling your goods. When you add mezzanine solutions from companies such as Shelving.com, you improve the productivity and efficiency of your retail operations.

Improve your store’s layout

Apart from creating a mezzanine level, improving the layout of your store makes a small area big. Business consultancy firm Credibly suggests shifting the arrangement of the products based on popularity. You can place the most profitable products in the front and centre of the store. Put enough space between your shelves so that it will be easy for customers to move around, compare and choose.

Put products in shelves and cabinets

While space is your priority, to make your retail store comfortable for customers to walk around in, positioning your products on strategic displays is also crucial. Exposing products to their potential buyers can be done effectively with shelves, especially three-level ones. Just make sure your shelves are well-organised so they won’t look cluttered. Stylishly designed and classy shelves and cabinets also make your store visually appealing

Place some items on corks and other creative shelving

clothing retail shop

Do not rely on shelves and cabinets alone for your product display. There are a lot of other display alternatives. You only need to be creative. For example, you may pin pieces of jewellery in a cork or bulletin board, where they can catch customers’ eyes quickly, and it would be easy for you to unpin them if the customer wants to check the item up close. You may also hang items that are not breakable.

Improve lighting in the store

It is essential for your store to be bright; dark or dimly lit stores can feel stuffy to some claustrophobic customers. Proper lighting helps emphasise the products you are selling. It would help if you had overhead lighting over your products while also putting some other lighting fixtures on the other parts of the store. This will give your store a more dynamic look.

With retail stores having less space now due to the boom of online selling, the tips above can help retail shop owners maintain traffic to their brick-and-mortar store and earn a reasonable profit.